Back to Job Search

Market Research Analyst

  • Location: San Francisco, 94105
  • Job Type:Contract

Posted 4 days ago

Title: Market Research Analyst
Location: Remote
Type: Contract

Job Description:

This job will be a key contributor in the Experiences Center of Excellence (COE) team in support of defining the strategy and vision of customer experience.  This Customer Experience (CX) Researcher will be primarily focused on collecting both quantitative and qualitative research by facilitating customer communities and forums, acts as a connector for Voice of Customer and strategy by providing insights and recommendations based on a combination of research, strategy and will act as a liaison to our Market Insights and UX research partners to help identify and collect the sources of insights needed to enable our product management team to deliver recommendations for the business.
The person in this role will be a passionate about of delivering an insights-driven strategy that will support evidence-based decision making and continuous innovation for our product managers and business stakeholders.

Responsibilities:
  • Experiences COE to define and refine research plans, which could include interview guides, participant observation, information gathering tools, immersive research, SME conversations, surveys and more.
  • Partners with Experiences COE, Product Management, Marketing, and Operations teams to support persona and cohort creation and analysis.
  • Serves as the teams steward of insights and liaison to drive delivery of strategic programs across the organization.
  • Creates implementation guidelines and transition plan to experience design team and product managers to ensure alignment with strategic initiatives and the product roadmap.
  • Stays current with and ensures alignment with marketplace trends, innovations within the industry and across other industries.
  • Identifies known and unknown customer needs through data analysis, primary and secondary research and competitive intelligence.

Qualifications:
  • 0+ w/Bachelors degree
  • Power BI
  • MS Excel
  • SPSS
  • CRITICAL THINKER
  • Ability to research methodology
  • Researcher mindset
  • Proficient in coordinating and managing multiple projects and stakeholders.
  • Ability to stay organized, meet timelines and keep various teams updated.
  • Ability to communicate the various complexities of the customer experience in a way that motivates design improvements and drives change.
  • Ability to build strong working relationships with cross-functional teams.
  • Ability to work collaboratively within a team to support varying priorities.
  • Ability to learn various aspects of the company to advocate and represent CX across the business.
  • Curious and driven to understand data, trends and diagnose gaps in performance.
  • Proficient in coordinating and managing multiple projects and stakeholders, stay organized, meet timelines and keep various teams updated.
  • Ability to communicate the various complexities of the customer experience in a way that motivates design improvements and drives change.
  • Ability to build strong working relationships with cross-functional teams.
  • Ability to work collaboratively within a team to support varying priorities.
  • Ability to learn various aspects of the company to advocate and represent CX across the business.
  • Must also be customer-empathetic to translate these needs into product specifications.
  • Understanding of, or willingness to learn, best practices in CX as it applies to customer experience design, as well as knowledge of key business functions like product development, customer service, operations, marketing and communication, sales enablement, technology, and process (lean sigma or Agile).
  • Familiarity with, or ability to quickly learn to work with CX, UX, product design, human centered design thinking, customer and user research, and/or journey mapping projects within a complex organization.