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Marketing Data Analyst - Remote

Posted about 1 month ago

Opportunity in Highly Demanded Healthcare Field!

Position: Marketing Data Analyst
Location: Remote
Hourly Rate: $ 38.35/hr.
Term: 6 months

Day-to-Day Responsibilities:

  • Create analysis on customer data, campaign/program data and investment data to understand customer behavior in relation to the portfolio, campaigns and offers.
  • Write codes to run complex analysis on customer and program/campaign data and generate analytics to understand the effectiveness of Client marketing programs inclusive of test and learn studies.
  • Deliver insights around Client customers and marketing programs to enhance future programs.
  • Present findings to Marketing and various other functional groups throughout retail.
  • Conduct Adhoc Analytics and dashboards to support various functional groups throughout retail and all other duties as assigned.

Is this a good fit? (Requirements):
  • 5+ years in an analytical role
  • Highly proficient in using SQL for extraction and manipulation of data, very strong SQL skills is a must to have for this role
  • Working knowledge of SAS/R/Python and Excel-VBA
  • Analytical mindset with detail orientation
  • Ability to multi-task several on concurrent requests and quickly pull together data and generate impactful insights
  • Working knowledge of statistics, sampling techniques and analysis of variation (ANOVA).
  • Good to have strong understanding of control group creation, linear regression/ factor analysis/ logistic regression/ generalized linear models/ tree models (CART, MART), data visualization etc.
  • Practical application of these techniques in a retail marketing setting will be nice to have
  • Communications, Marketing or similar bachelors degree

If this looks like a perfect fit, apply today!